
Everyone in business wants to make as much profit as they can. Since profit is merely what is left over from gross revenue after all expenses have been added up and subtracted from the total, there are two main ways of increasing profits. Bringing in more revenue is one, and the other is cutting expenses. In today's economy, or any economic conditions for that matter, bringing in more revenue is almost always going to be more difficult than cutting expenses. In most cases, there are only so many ways of bringing in more revenue, and doing so requires other people to take action by hiring or contracting with a firm. In contrast,...